Description
In this lesson, we explore how to build a digital strategy and how each element of the course contributes to shaping it. You’ll learn to see the bigger picture and make decisions that bring together analysis, creativity, and communication into one effective system.
We’ll cover:
How different aspects of the course connect to form a unified digital strategy – You’ll learn to bring together research, insights, creativity, and communication into one cohesive framework that guides decision-making.
The balance between analysis and creativity in decision-making – We’ll explore how to use data and critical thinking without losing space for imagination, innovation, and bold ideas.
The role of communication in turning strategy into action – You’ll see how clear storytelling and collaboration help ensure strategies are not only well-designed but also understood, shared, and effectively implemented.


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