Description
We’ll cover how to create value propositions that highlight your product from different perspectives and make it as appealing as possible. You’ll also practice defining the problem you solve and explaining why your solution stands out.
We’ll cover:
Exploring multiple angles of your product – Techniques for presenting your product’s benefits in ways that resonate with different audiences and use cases.
Defining the core problem – How to pinpoint the real challenge your product addresses and ensure your messaging is relevant and clear.
Making your case convincingly – Strategies to justify why your solution is the strongest option, using evidence, reasoning, and persuasive communication.
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