Why is it important to evaluate creative work?

It ensures the final output meets quality standards and aligns with expectations.

How can I check if creative outputs fulfill the brief?

By comparing the deliverables directly against the objectives and requirements stated in the brief.

What role do case studies play in this training?

They provide real-world examples of both successes and failures to deepen understanding.

Will I learn how to give constructive feedback on creative work?

Yes, the focus is on guiding creative outputs with clear, actionable feedback.

Who should learn creative evaluation skills?

Marketers, project managers, and anyone overseeing creative projects will benefit greatly.

Brief & creativity

Price range: 10,00 € through 100,00 €

Rimantas Stanevičius “Milk”

Product type

Clear

Earn up to 100 Points.

Categories: Brand Manager, Briefing & creativity SKU: N/A

Description

We’ll cover how to evaluate and guide creative outputs.

We’ll cover:
Evaluating creative work – determining whether results meet expectations.
Checking brief fulfillment – understanding if creative outputs align with the original brief.
Creative case studies – examples of both successful and unsuccessful solutions for deeper insights.

Additional information

Product type	Video, Live

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Brief & creativity

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Additional information

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