Description
Collecting data is just the start. In this lesson, we focus on how to read, interpret, and present research findings effectively to drive real impact.
We’ll cover:
Reading and presenting results – Learn how to identify the most relevant data, avoid pitfalls like confirmation bias, and communicate your insights clearly and persuasively. We’ll explore the difference between objective and subjective findings and how to tailor presentations to your audience and goals.
Research in the design process – Understand how much of your design effort should realistically be devoted to research. Using practical examples, we’ll examine how well-chosen research methods can improve outcomes—and when more or less research might be appropriate.
By the end, you’ll be equipped to turn raw data into actionable insights and seamlessly integrate research into your design workflow for maximum effect.


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